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Diving deep with mission-driven entrepreneurs to discover the heart language of their brand.


The words you use to describe you and your brand are the most powerful marketing tools you have. 

Words connect, they convey emotion, they light up the soul, they build trust, they resonate and tell a story. It’s imperative to find the words that come from your heart and connect with the hearts of your clients. Only in this way do you build a brand and a message that resonates. 


“JOCELYN’S WORDS ARE MAGIC! THEY BRING THE INTENTIONS OF MY BUSINESS ALIVE. SHE LISTENS AND FEELS HER WAY INTO THE WORDS AND THOUGHTS I WANT TO BRING TO THE FOREFRONT.”


I am all about connection – connecting with you and who you are, what your passion is behind what you do, the change you want to see in the world, and then writing about that in a way that connects and resonates with your ideal clients, so they know that you are exactly the person they are meant to work with.

If you are:

A mission-driven solopreneur or small business owner who wants to connect authentically from the heart with your clients.

Just starting out, inviting expansion or exploring new projects and revenue streams (Covid pivot anyone?) 

Ready to get a little vulnerable, speak from your heart and connect with your clients in a whole new way.

Looking to create or renew the foundation of your brand – its vision, mission, core values, brand voice and message – so it is in alignment with where you and your business are right now.

Resonating with all this heart, connection and authenticity stuff.

Let’s chat. I love words like toasts loves butter and tomatoes love salt. And I love helping people who are helping others. So they can help even more others.  

“Jocelyn genuinely seems to LOVE what she does and wants her clients to be happy! She’s very responsive, easy to communicate with and works in a timely manner. We had no idea where to start with our core values, mission statement and value statement and she led us down the right path and had great ideas regarding market research.”

Do you know in your heart  what you want your website to say, but you don’t know how to get it on paper?

Or you’d rather do hot yoga at 104 degrees wearing a Covid mask, than write your about page? 

Or maybe you’re fine with writing, but you’ve got this business thing to run and you’re ready to delegate.

Whatever your situation is, I’ve got you.

Working with me you’ll discover a whole new type of writer. One who cares about the words, but who also cares about the heart, soul and passion behind the words.

And you’ll get a whole new type of website. One that:

Draws clients in with its authentic voice and true desire to help others.


Sells people on who you are and what your brand stands for because it resonates with who they are, not because you’re selling from fear or lack.


Reflects  what you’ve been through to get where you are and how that makes you unique in how you  help others.


Invites authentic connection, builds trust and cultivates a desire to work with you.

“THE END RESULT OF THE COPY IS ABSOLUTELY WORTH THE COST. I NEVER COULD HAVE WRITTEN WHAT JOCELYN WROTE. AND THE AMOUNT OF TIME I WOULD HAVE SPENT TRYING TO COME CLOSE TO WHAT JOCELYN PRODUCED FOR ME WOULD HAVE BEEN NOT WORTH MY EFFORT.”